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Rail Passenger Panels

Tapping into commuter commerce is becoming increasingly important to businesses. A recent survey by mobile payment innovator Zapp and CEBR (Centre for Economics and Business Research) found that over a fifth of all UK online shopping sales – equating to £9.3 billion per year – take place during people’s daily commute.

TGI tells us that 22% - just over one in five - of UK adults use their mobile for shopping. When we asked our regular commuters the same question, we found that 62% - just over three in five – use their mobile for shopping. Of these, 36% do so on the train (source: Dipsticks December 2015).

This demonstrates that Traincard’s are particularly valuable for generating on-commute sales. Traincard’s audience is captive, confident in technology, seeking distraction for an average 40 minute journey time, and, of course, above ground, with increasingly efficient, ubiquitous on-train, on-platform Wi-Fi networks.

rail-train-panel-advertising-poster

Rail 4 Sheet Billboards

With a low entry cost 4 Sheets are the ideal format to get exposure in National Rail stations for smaller advertisers.

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6 Sheet Poster Sites

Cost effective advertising located in high footfall areas perfect for repeat message advertising.

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48 Sheet Billboards

Large format space to communicate your brand, products or services to your desired audience, and generate awareness. 48 sheet billboards are located on platforms capturing high dwell time.

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MAYBE TRY BUS?

A proven format delivering a high recall of message advertising as a result of repeated brand exposure by daily commuters. Located in high footfall areas for maximum exposure.

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