The perfect format for clients that want to have a community presence and speak on a local level.FIND OUT MORE
Advertising on buses is the only way to run a truly national advertising campaign – research shows 30 million people have seen advertising on the outside of a Bus in the last week.
A proven format delivering a high recall of message advertising as a result of repeated brand exposure by daily commuters.
In 2011, Kinetic Bus research showed that Bus advertising is favoured over bus shelter / bus stop advertising with consumers. In fact, Bus advertising came out top across every measure, including: differentiating the product from its competitors, being more memorable, driving you into particular stores, being able to see the advert on the high street, and prompting you to go and buy the product.
Bus is capable of delivering a range of marketing communication objectives. So whether you’re driving brand awareness, promoting an offer, launching a new product or looking for a direct response, or indeed all of these things, Bus advertising can communicate your message to a large and valuable audience, quickly and affordably.
Source: The London Commuter, TGI, The Road to Enlightenment
The most premium traditional bus format which has become synonymous with the medium and is instantly recognisable on the high street.FIND OUT MORE
Reach above the cluttered high street to demand pedestrians’ attention and deliver your message. Help drive spontaneous purchase and increase awareness in your brand’s sphere of influence.FIND OUT MORE
Talking directly to motorists, the rear format ensures that clients reach a vehicular audience when they have the time to read and absorb the ad content. Located on all buses, this high dwell time site attracts attention from consumers as they follow it down the road and around our cities and towns.
Rears allow clients to have a one-to-one communication with their target audience and are the ideal medium to interact with consumers in their personal space.FIND OUT MORE
Position your brand infront of a captive audience who had an average of a 48 second exposure. Perfect for both direct response and branding.FIND OUT MORE
Proven call to action medium capturing high dwell time and a proven welcome distraction to passengers. A proven format delivering a high recall of message advertising as a result of repeated brand exposure by daily commuters.FIND OUT MORE
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